Logo Design - Logo Illustration | Unique Ideas For Designer

Logo Design - Logo Illustration | Ideas For Designer to Playing With Words And Space | Impressive Logos Illustrating The Meaning Of Words By Playing With Negative Space

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Design as a discipline in itself is one that requires a huge amount of creativity to pull off. Most of the time, it is used to draw attention and you only have a handful of elements at your disposal—basically, color, style, form, and idea—to make the perfect impression.

Well, you don't really need complexity in the logo for them to be impressive if you’re creative enough, as exemplified by graphic designer Sander of san.designs_ on Instagram.

Sander has created a number of wordmarks—marks or logos that strictly use words to represent brands and to convey their essence—that make use of negative space in creative ways to reveal pictures of the things that the words represent.