Circus tent looks like a magazine.
Backspace
Just looking at the logo makes you want to press "backspace" and correct the typo.
Barcode
Notice that the word "bar" is darker.
To beat or not to beat?
The question mark is made of a belt.
Bird
Letter "B" is also a bird.
Cafe Click
Coffee steam is made of mouse pointers.
Amazon
The arrow from A to Z, symbolizes what Amazon is known for selling everything from "a to z" . It also serves as a smile, making the company feel friendly and approachable.
City Direct
"Notice how the space around the plane forms the letters C and D." (Tobias)
Elefont
There’s an elephant trunk inside the letter "e".
Formula 1
Empty space in the middle creates a number "1" for "Formula 1"
Families
Those 3 letters in the middle 'i', 'l', and second ‘i’ represent a family
F*ck!
A bit provocative logo against nazism and racism.
FedEx
If you look closer you’ll notice the right-pointing arrow in between the ‘E’ and the ‘x’, representing precision and speed at which FedEx works.
Iron Duck
A hanger looks like a duck.
Yoga Australia
Woman is making a pose that forms the Australian continent between her leg and her arm.
Killed Productions
Letter "i" is lying as if it was killed.
Mr.Cutts
The scissors are transformed to look like a face with glasses and mustache.
NBC
There's a hidden peacock looking to the right representing the company’s motto to look forward, and not back.
Pencil
Letters "i" and "l" form a pencil.
Shocked
The socket’s expression says it all.
Sushi
Letter "H" looks like chopsticks picking a sushi.
Twins
Letter "N" looks like number 2, symbolizing twins
Wine Searcher
It looks like eyeglasses binoculars and bottles of wine at the same time.
Half
Mosleep
Mosleep is an organization of doctors that deals with people having sleeping disorders. The logo is their intial 'M' that was designed to also look like a bed.
Push The Bottle
You can see a hand pushing a button inside the bottle.
Threesome
Up
An arrow showing up forms a letter "u" and also has a hidden "p" inside.
Zip
Bipolar